Commercial Vehicle Market Research
Commercial vehicles – those used for transporting goods, people or providing a service – are the backbone of every economy. Historically, the commercial vehicle market has changed relatively slowly. Fleet owners are typically cost conscious and slow to adopt new technologies. However, with increasing vehicle connectivity, automation and electrification, the pace of change is accelerating in the commercial vehicle market.
Interact Analysis is the new benchmark for intelligence for the commercial vehicle market. With extensive industry experience, focus on in-depth primary research and sophisticated modelling techniques, Interact Analysis is bringing new insight and perspective to help you manage your organisation at a time of increasing change and uncertainty.
Recent Commercial Vehicle Insights and Reports
Hybrid and Electric Commercial Vehicles
Diesel has been the fuel of choice for the commercial vehicle industry for decades. Diesel engine technology is mature and fuel prices are low. Even with new emission standards every few years, OEMs and suppliers have been able to improve engine efficiency and reduce harmful emissions by engineering new, diesel-based solutions.
However, in recent years, there has been a rapidly growing market for hybrid and electric trucks and buses. Many urban areas are looking to zero-emission public transport and delivery vehicles to improve air quality for residents. Often these urban areas are pushing ahead of regional and national emission standard norms. Additionally, many fleets are starting to examine the potential for hybrid and electric vehicles to reduce total cost of ownership and improve the profitability of freight operations.
Interact Analysis can help your organisation to understand the following:
- How many hybrid and electric trucks will be sold now and in the next 5 years? Where will they be sold?
- Globally, which urban areas will pursue low and zero emission zones?
- What strategy will each OEM and supplier pursue? What impact will start-ups have?
- What design choices will be made? Hybrid? Battery electric? Hydrogen fuel cell?
- What will happen with sub-components like batteries? What cell chemistry and design will be used? What will happen to price?



Autonomous Commercial Vehicles
Automated and autonomous vehicles – those that assist drivers and those that replace drivers – are set to revolutionise the transportation industry. Beginning with advanced safety features – like adaptive cruise control and lane departure warning – and moving to vehicle platooning and full self-driving solutions, the commercial vehicle market will transform into a fully digital industry.
Interact Analysis can help your organisation to understand the following:
- How many automated and autonomous commercial vehicles will be deployed?
- How the legislative and regulatory situation develop?
- What will the impact be on truck volumes, driver numbers and the future of freight?
- What strategy will each OEM and supplier pursue? What impact will start-ups have?
Vocational Commercial Vehicles
Vocational vehicles – those used for a specific task or activity – are often overlooked in commercial vehicle market research. However, annual global sales of vocational vehicles (such as dump trucks, mixers or fire engines) are 500,000 units and they are often high-value products involving additional manufacturing and supply chain partners. Growth in vocational segments is often driven by industry-specific factors – such as agricultural production and investment – and not broad macro factors like GDP growth or fuel price. Interact Analysis has deep knowledge of global industrial production which is used to support our vocational vehicle forecasts.
Interact Analysis can help your organisation to understand the following:
- How many vocational vehicles will be sold now and in the next 5 years?
- What types of vocational vehicles will be sold and where?
- What is driving certain vocational segments?



In the News
- January 2021, Seeking Alpha, NFI Group Inc: A Great Electric-Vehicle Play That Deserves More Credit
- January 2021, Supply Chain Management Review, Lithium looms large for electric lift trucks
- December 2020, Truckinginfo.com – Mass Market Roll-Out of Hydrogen Trucks in Europe Goal of H2Accelerate
- December 2020, Trucks.com – Volvo’s VNR Electric Launches Wave of Advanced Technology Trucks
- December 2020, DW.com – Polish electric buses take over the European Market
- November 2020, Electric and Hybrid Vehicle Technology International – How the US plans to turn all its iconic schools buses electric
- November 2020, Sustainable Bus – The outlook: over 10 million battery-electric buses and trucks to be sold this decade
- November 2020, Trucks.com – Ford to Launch Electric Transit Cargo Van
- November 2020, Work Truck Online – Growth in Battery-Electric Trucks & Buses by 2030
- August 2020, PV Magazine – Covid-19 weekly round-up: Differing opinions on energy storage fall-out, a trade show update and some surprisingly positive financials
- August 2020, PV Magazine – Lithium battery equipment makers buffeted by Covid
- August 2020, Business Line on Campus, Why Nikola is piqued by the fragrance of Musk
- May 2020, Food Logistics, Forklifts: Li-Ion to be a Major Power Source by 2028
- April 2020, Inside EVs – BYD No Longer Hides Its Strategy To Rule The Electric Car World
- April 2020, SOMAG News – BYD reveals strategy to dominate the electric car market
- March 2020, Today’s Motor Vehicles – Automotive design, test, simulation software market to grow
- March 2020, Yahoo Finance – DHL Ditches Last-Mile Electric Van Project
- February 2020, Fleet Europe – Deutsche Post pulls the plug on StreetScooter
- February 2020, Global Fleet – Electric delivery vehicles, a wave to catch?
- February 2020, Sustainable Bus – Electric bus market to reach a 40% share in Europe by 2025, according to Interact Analysis
- February 2020, Manufacturing Automation – Report: Test and simulation market to challenge traditional automotive manufacturers
- October 2019, Trucks.com – CNH Investment Deal Boosts Nikola Motor and Hydrogen Transport
- September 2019, Yale Environment e360 – An Increasingly Urbanized Latin America Turns to Electric Buses
- August 2019, PV Magazine – Asian battery manufacturers eye European riches on offer
- August 2019, Trucks.com – Off-Road, Construction Equipment are Next Up on Electric Highway
- July 2019, Enki – Interact Analysis analytical report: ultimately off-road dump trucks will become fully electrified
- July 2019, Plant Engineering – Europe expected to be fastest-growing market for lithium-ion batteries
- July 2019, Design products & applications – Lithium-Ion battery market poised for strong growth in Europe
- May 2019, Sustainable Bus – China cuts subsidies, city ebus market will be less affected than other segments
- May 2019, Korea Joongang Daily – Volvo Trucks goes into 1st gear for electric
- March 2019, Sustainable Bus – The shutdown in Guanghzhou BYD GAC factory, an analysis by Maya Xiao (Interact Analysis)
- March 2019, Intelligent Transport – LATAM electric bus market is strong, but may fail to reach its potential
- February 2019, Mega Dealer News – Interact Analysis predicts global electric sales growth will soar through 2025
- January 2019, Trucks.com – Electric Truck Market Poised for Fast Growth, Says Analysis Firm
- November 2018, Automotive world – Germany 2030: 3,000 electric buses in 5 biggest cities
- October 2018, Trucks.com – “Will Truck Drivers Lose in the Race to Automate?”
- August 2018, Crown Publications – “Is construction ready for intelligent automation?”
- August 2018, Modern Work Truck Solutions – “IN THE FORECAST“
- July 2018, ABCNyheter.com – “El-giganter i rotterace“
- July 2018, VolvoCE.com – “Construction Gets Ready for the Clean Tech Rush”
- July 2018, Trucks.com – “2018 Is the Tipping Point for Commercial Vehicle Electrification“